Using LinkedIn in Your Graduate Student Recruitment
02.18.2024
Direct Email Marketing Best Practices
4 min read
Direct Email Marketing (DEM) is a tried-and-true marketing strategy that allows you to effectively reach your target...
02.15.2024
Unlocking Success: 3 Strategies to Boost College Enrollment
5 min read
In a time when higher education marketing is continually evolving, staying ahead of trends is key to attracting and...
02.14.2024
What's New in SEO and Email for Higher Ed Marketers
5 min read
With Google’s latest SERP algorithm and email updates, higher education marketers face new challenges in optimizing...
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02.12.2024
5 Strategies to Recruit More Students in 2024
4 min read
Finding the next cohort of students bring new challenges for higher ed marketers, as new generations bring new...
02.05.2024
The Growing Importance of Micro-Credentials in Higher Education
4 min read
Micro-credentials are competing more and more with traditional higher education programs, following quick shifts in the...
01.29.2024
Why YouTube Needs to be in Your Student Marketing Strategy
4 min read
YouTube has grown to be the second-largest global search engine, offering universities opportunities to connect with...
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